Our Story
A natural science brand, now finding its feet in the UK.
Brillare has spent over fifteen years formulating hair and skin care in India, built on one simple idea: an ingredient list should be something you can actually trust, not just a marketing claim.
We're a new name here in the UK, but not a new brand.
How we started
Built on a simple frustration with the industry.
Brillare was founded in India in December 2009, out of a straightforward frustration: most hair and skin care on the market said 'natural' on the front of the bottle and something very different on the ingredients list on the back.
Fifteen-plus years on, that founding idea hasn't changed. Every formula is built to be as honest on the inside as it looks on the outside - real percentages, real actives, and nothing hidden behind a vague word like 'fragrance' or 'proprietary blend.'
Brillare UK is the next chapter of that same story - the same formulas, the same standards, now available to a UK audience for the first time.
What we stand for
The standards behind every bottle
Zero Dilution
Every ingredient, and its exact percentage, published in full — no hidden fillers, no vague catch-all terms.
Vegan, Always
Every formula is made without animal-derived ingredients, across the entire range.
Cruelty-Free
Certified cruelty-free — no animal testing, at any stage of formulation.
Fifteen Years of Science
Founded in 2009, with over fifteen years spent refining natural formulations that actually work.
See the difference for yourself.
Shop the range
Meet the founder
Jigar Patel
Founder & Formulation Scientist
Jigar trained as a pharmacist, but has always preferred to be known as a formulation scientist rather than a CEO - the actual chemistry is where his interest sits.
Brillare began in a research lab barely bigger than a parking space, with a team of five people. The first products were sold from a small stall inside a shopping centre in Ahmedabad - and within that first month, the response was strong enough to prove the idea had real legs.
What followed wasn't an easy ride. Most distributors turned the brand away before a handful finally said yes, and it took three years of persistence to build real distribution across western India.